LEAD UX & UI CONSULTANT
ONE STOP PLUS
Seasonal trends. Compelling content. An industry pioneer in eCommerce, OneStopPlus.com, is an online fashion mall that promoted its brand through a quarterly digital magazine. The design focused on strong typography and beautiful imagery, capturing users’ attention and ultimately driving them to buy.
Empower plus-size consumers by encouraging them to embrace their body through an upscale rebrand. Redesign the eCommerce website to elevate its usability and overall shopping experience, create a quarterly digital magazine with editorial content, and develop incentives to purchase with promotions and a spot in fashion week.
• Onsite research
• Incremental updates with a CMS
• Rebrand site image
• Interface design
• Art direction for photo shoots
• Seasonal campaign concepts
• Editorial design
• OSPMAG—digital magazine creator
• Promotional launches
• Social media campaigns
• Email marketing